Contents Protocol is a decentralized protocol to revitalize the premium content industry, powered by WATCHA Inc. <br />
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Through Contents Protocol, content distribution platforms will be able to provide transparency to user data and insight to Content Providers, which will help them create better content in the future and incentivize Users for their activities and contribution, which will encourage them to become more active consumers in the industry. WATCHA Inc. which plays a key role in implementing Contents Protocol, has been operating WATCHA (personalized recommendation service for movies, TV series and books) & WATCHA Play (paid subscription VOD service for premium content), for over 6 years in Korea and Japan with 4.5 million users and 400 million reviews.