Keepcoin is the native token of Keepface ecosystem where influencers, advertisers, and the audiences engage in a transparent and incentivized manner. Keepcoin offers a tokenized solution for the existent challenges in commercialized influence. For example: 1. Advertisers have trust concerns when working with influencers given fraudulent Social Media activity, lack of transparency, payment and authenticity issues. 2. Influencers risk losing their credibility, if advertised products do not meet audiences’ expectations. 3. Audiences look for more engagement and connection with the influencers. With Keepcoin, advertisers will be able to work with influencers on a data-driven and performance-based mechanism; influencers will be able to effectively monetize their influence, and the audiences will have the opportunity to directly engage with, and support influencers. To add, Keepface currently has a successfully operating platform that allows 5000 registered advertisers to communicate, and work with over 400 thousand influencers globally. More than 100 influencers have their own Keepface e-commerce shops where advertiser products are listed upon the agreement with the influencers.