Introducing PLURcoin, a new and exciting cryptocurrency founded in the electronic dance music (EDM) culture and built on the ideals of Peace, Love, Unity and Respect (PLUR). Our mission is to merge the art, music, fashion, and experience that is EDM culture, with all the advantages of the Ethereum blockchain. PLURcoin aspires to redefine how people use, relate to, and identify with money – to create a digital currency that through its very use, promotes a greater social consciousness, a deeper sense of community, and opportunities for self-expression. Built around social responsibility, PLURcoin is the result of a rapidly growing worldwide community that believes any interaction is an opportunity to further the ideals of Peace, Love, Unity, and Respect